000 00648nam a22002057a 4500
003 NUEO
005 20250923141914.0
008 250923b ph ||||| |||| 00| 0 eng d
020 _a9781398615038
040 _cNUEO
050 _aCOL HF 5415.125 .F64 2024
100 _aFlorence, Caroline
245 _aData storytelling in marketing: how to tell persuasive stories through data
260 _aUnited Kingdom:
_bKogan Page,
_c2024
300 _axxvi, 269 pages :
_billus.;
_c24 cm.
650 _aMarketing--Data processing
650 _aCustomer relations--Management--Data processing
650 _aQuantitative research
942 _2lcc
_cBK
_n0
999 _c6496
_d6496