TY  - BOOK
AU  - Joachimsthaler, Erich
TI  - The interaction field: the revolutionary new way to create shared value for business, customers and society
SN  - 9781541730519
AV  - COL HD 60 .J63 2020 
PY  - 2020///
CY  - New York
PB  - Public Affairs
KW  - Social responsibility of business
KW  - Consumer satisfaction
KW  - Customer relations
ER  -