Cateora, Philip R. <br/><br/>
International Marketing 

 - 14th Ed. 
 - Singapore  McGraw-Hill   2010 
 - xxxi, 711 pages:  27 cm. 
<br/><br/><label>ISBN: </label>9781260547870 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Marketing -- study and teaching
<br/><br/><label>LC Class. No.: </label>COL HF 1416 .C28 2010