TY  - BOOK
AU  - Birchard, Bill
TI  - Writing for impact: 8 secrets from science that will fire up your readers' brains 
SN  - 9781400241484
AV  - COL T 11 .B61 2023 
PY  - 2023///
CY  - New York
PB  - Harper Collins Leadership
KW  - Business writing
KW  - Communication in management
KW  - Leadership
ER  -