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Building a story brand: clarify your message so customer will listen

Miller, Donald

Building a story brand: clarify your message so customer will listen - New York: Harper Collins Leadership; 2017 - 228 pages: 21 cm.

ISBN: 9781400201839

Subjects--Topical Terms:
Branding (Marketing)
Advertising--Brand name products
Product management
Marketing
Selling
Customer relations

LC Class. No.: COL HF 5415 .M22 2017

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